The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly

Type
Book
Authors
Scott, David Meerman
 
ISBN 10
0470113456 
ISBN 13
9780470113455 
Category
KJ: Business & Management  [ Browse Items ]
Publication Year
2007 
Publisher
Wiley 
Pages
304 
Tags
Direct, Public Relations, Marketing 
Number of Copies
1 
Accession‎ No Call No Availability
24296 K: Economics, Finance, Business & Management
KJ: Business & Management
KJS: Sales & marketing   		Yes

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